Wicked Roots Juice Co is a juice and smoothie bar established in 2022, located inside of TruFusion South Austin. I like to call this project my brain child because it was an idea that I came up with in college for an Intro to Business class project, and never actually thought it would come to life so many years later. I came up with the name and branding, and was also responsible for the cafe design and execution (including a hand-painted mural wall), graphic design and print collateral, product photography, and social media management. 

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Check them out on Instagram.